Monday, December 22, 2008
At Least They're Consistent !
To their credit, e-mail volume to date has only originated from AmateurMatch.com, but the very clear pattern of e-mail volume would tend to favor either system-generated e-mail solicitations / notifications or an amazingly large system (where sheer size averages out what any one person might get). I'm not betting on the latter, but it is possible, if even remotely.
Tracking Page: AmateurMatch.com
Wednesday, December 17, 2008
We've Deployed a Search Workaround
That's unacceptable.
So, we've deployed a workaround. Until Google's search widget either returns better and more complete results or we find something better, we're deploying a crude but effective alphabetical lookup of all domains that we're currently tracking. This will be updated regularly and can be found immediately below the search widget located in the upper right-hand side of the page. For an example, please visit the Amazon.com page and look for the "Lookup all domains alphabetically" in the upper right.
Wednesday, December 10, 2008
Dell, Moderate E-Mail Volume (but Complaints)
So, I looked around to see if anyone else might have Dell-related experiences, and I did find a few. They're not very complimentary -- Here's one from Spamhellfromdell's Weblog . . .
We'll keep an eye on Dell, but to be perfectly fair, they are only sending a couple of e-mail per week on average.
Tracking Page: Dell.com
Tuesday, December 2, 2008
uBid is Another Model Citizen
We're a little bit more suspect of what they're sending, but maybe that's just our sentiment and not your's -- We know we can't afford to come anywhere close to buying all the items they include in their daily e-mail, but if you're interested in a concise list of auction items (typically just eight promotions), then you'll like what you get.
So far, very reliable and what would appear to be well-safeguarded e-mail list management -- We haven't gotten a single e-mail from anyone other than uBid.com, but we'll be the first to know if that suddenly were to change. We're working on an 'alerts' mechanism and will announce / launch that when it's ready for prime time.
Tracking Page: uBid.com
Monday, November 24, 2008
Victoria’s Secret, Not Quite So Advanced on E-Mail Marketing
The evidence we're gathering so far is that there just seems to be one e-mail campaign list. Well, maybe two if they can connect your e-mail account to an actual purchase, but there seems to be only random ebb and flow on e-mail volume over time with no indication of their assessment of effectiveness, i.e. whether their messaging has long since fallen on deaf ears. Other than rendering the e-mail we're not doing anything and yet VictoriasSecret.com would seem inclined to treat us today just as they did months ago when we first registered.
It would seem to me that treating your potential customers all the same all the time would seem a little oversimplified, but then again, their e-mails are occasional to borderline frequent, focused, and nicely presented. A pretty good job overall.
Tracking Page: VictoriasSecret.com
Tuesday, November 18, 2008
TechCrunch, a Reliable Technology News Source
There's also no indication that they're even interested in sharing e-mail address lists with anyone. But, if they do, we'll be the first to know (and we'll certainly spread the word if that ever were to happen). How we highlight / show a sudden spike -- and how we get that information out to anyone who might want to be alerted -- has been a topic of discussion the past week, and we're looking into how we might best do this when / if it's needed. Comments, suggestions, ideas are certainly welcome.
We'll just add that -- at the time of this blog post -- TechCrunch is the model citizen so-to-speak with respect to consistent, one-a-day e-mail.
Tracking Page: TechCrunch.com
Friday, November 14, 2008
Playboy Using Advanced E-Mail Marketing Practices ?
Most will simply add your e-mail address to an ever-growing list and leave it as that. They keep pumping out messages to the list and leave it to You to unsubscribe. Why should they go through the hassle of trying to figure out when their messaging has fallen on deaf ears when they can make you do it for them (by unsubscribing) ? It's undoubtedly relatively bad business, but there is a simple logic to it.
But what we're seeing with Playboy is that e-mail arrived en masse shortly after registering, stayed steady for some time, and then somewhat recently dropped off rather abruptly.
What this makes us think is that there's a 'new registrant' e-mail campaign alongside a 'non-responders' e-mail campaign for anyone who doesn't pay for services within a specified period of time. You're simply added to the 'new registrant' campaign for starters (along with the date you joined the campaign), and you're simply switched to the 'non-responders' campaign if you don't convert to a paying account within some number of weeks. (If true, there's obviously a 'paying customers' campaign for those that have actually purchased on-line services.) That all would be pretty advanced, which when you think about it, is pretty much exactly what you would expect of an advanced marketing company like Playboy.
Tracking Page: Playboy.com
Wednesday, October 22, 2008
Search Technology More Difficult Than Originally Thought
First, the search widget simply isn't generating results. All dynamically-generated .php pages have been specified in the Sitemap, but not all of them have been indexed. It's understandable that it will take some time for Google to index pages, but several weeks is too long to wait. We're not sure why it's taking so long. There's interesting and timely information that we're generating that no one will ever find through Google Search let alone the search widget deployed on the site if the content isn't indexed. (This is actually more of a comment on how quickly Google factors and incorporates available sitemaps into its index.)
Second (and this is an extension of the above point but specifically on the Google search widget deployed on the site), the search widget isn't even reflecting back the Sitemap that Google can freely access. It's one thing for the site to be indexed as part of Google Search, but we're talking something even more simple here . . Just make the pages in the Sitemap available to the search widget. Why does the search widget need to reference back to Google's entire index ? Why can't it simply make use of the site's own sitemap for the Google search widget ? It would seem they have everything they need . . a sitemap and a search widget. That's basically what Google Search is for the entire internet.
Third, there are generally a boatload of ads presented in the search results. This isn't to bicker with the Google search widget being FREE, which is great, but there's typically too many. It varies so, it's impossible to offer a clear cut example. But, nonetheless, they take up too much space, clutter the search result page, and even make it hard to see the search result, which is the whole point of deploying Google's search widget in the first place.
More comments suggestions to come.
Tuesday, October 14, 2008
Early Results . . and Traction
But the good news is that you’ll soon find emailorspam.com easier to find and use, you’ll have access to even more information than originally anticipated, and we’ll be able to do all this for less overhead. That means we’ll be able to spend more time generating more useful data (as opposed to just spending time ‘making the wheels turn’). Think of this as a bit of a Twitter to keep posts updated.
Wednesday, October 8, 2008
Stopped Using Yahoo! Personal Site Search
Why is this worth mentioning ? Well, if you're hosting with Yahoo!, publishing dynamic content, and interested in deploying Yahoo! Personal Site Search, then you'll perhaps want to read this and weigh your options and the potential benefits. It didn't work for our .php pages -- Will it work for you ? Also, it's funny how the internet works. I tried contacting Yahoo! with the above question and never received a response . . Maybe this will catch their attention. I'm not saying I'm unhappy with Yahoo! -- I'm just saying I deserved a reply to my e-mail to their customer service.
Friday, October 3, 2008
Fidgeting with Search Technology
Yahoo! offers an excellent search widget (officially called Personal Site Search). The problem is, however, that it appears their search widget doesn't talk to their retrieval and indexing of sitemaps. (FYI, their search widget is basically a little search window that allows users to search your site’s content . . VERY useful and a huge savings on what it would take to build this yourself.) The problem is that, because the two don’t seem to talk, early indications are that the search results never display dynamically-generated content for legitimate .php (and other dynamic content) pages that are only specified in the Sitemap. I am unsure why that would be, but I found other similar comments posted on the web. I also never received a reply from Yahoo! on this question, though I will defend them on the general excellence of their On-Line Help.
An even more technical perspective ? It seems like Yahoo! efforts to index sitemaps and how they've deployed their search widget (Personal Site Search) simply don’t talk to each other. Furthermore, early results indicate that Yahoo! only scans pages for content, not render pages first and then scan. Why would this make a difference ? Well, if you have dynamically-generated pages (.php or others) and you're hosting with Yahoo!, it seems as if Yahoo! just looks at the ‘template’ and skips past rendering the actual (dynamic) content that actually makes the page useful and, more importantly, valuable.
So, I’m still experimenting, but I’m also exploring the Google front . . .
Google also offers a similar service. For free (ad driven) or $100+ (no ads) you can get a search widget for your own site. Now, it works intuitively and, in my opinion, the ways something like this should . . Basically, you build pages, alert Google (and other search engines) of those pages via a Sitemap, and then wait for Google to index them. The two concerns at the moment are that 1) it obviously takes time for this to ripple through Google’s constant efforts to index the internet and 2) it is yet unclear whether ALL pages specified in the Sitemap will actually appear in search results.
Why is the second point a big deal ? Well, assuming you built a page with useful content and are relying on search for people to be able to find it (not everything can have a link on the homepage), then it’s impossible that anyone will ever find the content if it’s not actually indexed . . In other words, Google not actually indexing every page in the Sitemap means those pages may not be indexed and may never ever be seen by those who might actually be looking for that exact content. Why is this worth delving into ? Well, I can perfectly understand that Google may not rate a particular page worthy of indexing relative to all that’s available on the internet (that’s pretty stiff competition). But don’t confuse that with making an entire site’s content available to an actual visitor – If a visitor is visiting your site, it obviously behooves you to make available ALL your site's content. The concern is that, while easy to deploy, Google's search widget does not appear to generate complete search results (as indicated by the Sitemap), which essentially 'hides' the very content visitors may be looking for.
More testing is underway, but we’re hoping one of these two approaches works out and, more importantly, helps people find content as organically and smoothly as possible.
Friday, September 19, 2008
Best Example Yet on E-Mail Marketing Abuse
This is nothing but a scam to gain a foothold in your e-mail and never let go. Furthermore, they do give your e-mail address to other (affiliated) marketers, and then those marketers give your
e-mail to other marketers, and so on. It's pretty clear you couldn't stop it if you wanted. We're already seeing incoming e-mail from non-ConsumerIncentiveRewards.com domains absolutely dwarfing anything actually originating from them.
It's absurd to think that anyone would want this much incoming e-mail. And it's also clear no one but the uber-wealthy has enough money to actually take advantage of all the offers presented . . . In other words, they inundate you with WAY more than the average American could ever possibly afford.
Tracking Page: ConsumerIncentiveRewards.com
Amazon.com is Early Benchmark
We actually circled back just to make sure the account was created (and that the superior service was not actually due to a breakdown on our end). Nope. The account exists, and Amazon clearly gets taking your privacy and your e-mail to heart.
Tracking Page: Amazon.com
Thursday, September 18, 2008
AmateurMatch.com Shows Very Early Signs of Abusive Behavior
To date -- and just within the first week -- we've received huge numbers of solicitations from Women seeking . . whatever. None of them are in the area, and this is in response to an utterly blank profile. Why anyone would take time out of their day to e-mail someone who didn't say a lick about themself is beyond me.
That, and the fact the website uses what they call Online Cupids, which are really nothing more than paid employees (or people they sucked into their questionable business) with nothing but the target of reeling you in and stringing you along. It's such a bad practice that they actually have to admit they do it, but that doesn't make it Ok in the least. If there's a really good service at its core, then people will use it. If not, then things like Online Cupids should be a clear indicator that it doesn't work to begin with.
Tracking Page: AmateurMatch.com
Sunday, August 24, 2008
Mate1.com totally sucks !
It was pretty clear from the start. Each day one or two e-mails would come in from (or on behalf of) supposed women that seemed to arrive from totally random parts of the country. But the catch ? I hadn't said a single thing about myself. No profile. No picture. Nothing about myself, except for maybe the mandatory things Mate1.com collects . . . age, location, et cetera.
So, I knew something was up. I mean, there can't possibly be a couple of women each day dying to talk to some totally random and unknown guy. And because of that degree of skepticism, I just left the account alone, that is until one day . . .
After awhile, just thinking of the fact someone was wasting their time trying to scam me wasn't enough anymore. I decided to cancel the account . . .
Then, all of a sudden, a couple of weeks later an absolute TORRENT, and did I say T-O-R-R-E-N-T, of e-mail starts arriving. Well, here's the catch (as well as the guiding purpose behind this blog and website), I got you, Mate1.com ! You see, now that you either started spamming me yourself, don't care to protect people's e-mail address (or went the extra mile and just wimped out by selling my e-mail address to someone), I'm now going to track you.
Mate1.com, don't confuse this with animosity toward you or your site. That's not the point. The point is plain and simple -- I used a very unique e-mail address when I registered with your website, and it was used that one and only time. What am I doing now ? Quite simple, I'm just reporting how much SPAM is coming into that particular e-mail address and sharing that with the world so that others can make an informed decision on whether or not to sign-up with your website. How about that ?
For those interested in taking a sneak peak at the Mate1.com profile, please visit http://www.emailorspam.com.
Comments welcome !
Tuesday, July 1, 2008
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